Create a free account to check out faster, store multiple shipping addresses, view and track your orders in your account, and much more.
Please enter your password to continue.
Stop brassiness in its tracks with this ultra-violet shampoo. It keeps blonde hair light and bright thanks to ultra-violet pigments that counteract harsh, brassy tones. It’s packed with Wild Cherry Bark Extract, to bring out colour and shine, and Keratin, to restore moisture, elasticity and lustre. Plus, it’s free from sulfates, parabens and phthalates. Safe for colour-treated, Brazilian-treated and keratin-treated hair, it’ll leave your locks manageable, smooth and silky.
I don't dye my hair blonde, but I use this as a toner after I bleach my hair. It really helps to balance out the yellow tones, and it smells amazing!5
Used this, had friends round and they actually thought I'd been to the salon and had my hair done, great product5
One of the best no yellow shampoo I’ve used shame it is never in stock as would buy full size product5
I think this was amazing as I’m growing out the black from my hair and have blonde roots and it made it look like backwards ombré5
My blonde hair was looking very dull and nearly a yellow hint but after using the shampoo i could see an improvement. I would definitely recommend it5
I have a full head of blonde highlights and have used other toning shampoos before, but this left my hair feeling in great condition and definitely toned down any orange tones5
Smells lovely and took the yellow out of my newly bleached hair. I have tried other purple shampoos and they left me with a violet tinge, this didn't so very happy.5
I liked this shampoo; it makes my blonde brighter and doesn’t leave any grey tones behind. I think the sample was very small though.5
I was so shocked at how well this product worked it took all the brassy ness out of my hair.5
This is thee best purple shampoo I have ever tried! Lifted those brassy tones out and left my hair beautifully like it was just done in the salon! ????5