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We’ve spent light-years searching for a full, long-lasting eye shadow look that we can fit in the palm of our hand. Breaking news: we’ve accomplished our mission. This easy-as-could-be, paraben-free shadow stick from Birchbox brand LOC removes the need for multiple brushes, blenders, and primers to deliver up to 11 hours of creaseless, waterproof colour in just one swipe. Another bonus? Everything in the LOC line is super affordable, cruelty-free, and the perfect compact size - ideal for keeping you stylish through the season!
I had a copper shade and it's so pigmented and beautiful and creamy and lendable and so easy to apply5
Great colour, looks great on. Received so many compliments. Really Easy application, no fuss or mess and lasts all day.4
This eyeshadow goes on so easy and stays all day, lovely colour!5
Bit of a strange colour received, firstly. Also pretty uncomfortable to apply a thick pencil over your lids. Powder and a soft brush all the way for me. This also easily creases. I certainly wouldn't be spending any more money on this.3
I totally love this eye stick. I received one in an earlier Birchbox and have used it nearly every day. As a mum of two young boys, being able to literally draw my eyeshadow on in a matter of seconds is a godsend. Add to that the lasting colour, the smooth texture and its versatility and this is going to remain a make-up bag staple!5
I loved this product, it's one of my favourites that I've received in my birchbox and I would highly recommend it.5
Absolutely love this product and use it daily! The colour is beautiful and can be worn with any skin colouring or eye shadow combination.5
amazing pigment glides on smoothly and lasted all day long without creasing at all5
I found this product difficult to use. It felt really heavy on my lids and dragged my skin a bit. Just couldn't get it to sit well on my eyes without looking like I'd gone overboard... but this may have been the wrong shade for my very pale skin3
These shadow stick is long lasting and so easy to use! They blend so easy, have a lovely shine and last forever.5