Editor's Tip Editor's Tip

For the ultimate in look-at-me lashes, follow with Benefit's iconic They're Real! Mascara - it's the UK's no.1 bestselling mascara, don't you know!

Benefit They're Real! Tinted Lash Primer

£19.50 Ships Free
8.5g

Availability: In stock

£19.50

Please note, unfortunately, we are currently restricted from shipping Benefit items outside the UK.

Please note: Due to the nature of this product it cannot be sent by air or sea, see our Help section for more information

Birchbox Breakdown

Lashes worthy of a double take? Look no further. Swipe on this primer under mascara to dramatically boost length and separation, or wear it alone to define and tint lashes for a naturally feathered look. Unlike those hard-to-cover white primers, the mink brown colour blends in seamlessly under mascara (or on its own). Plus, its custom extra-flex brush moves with lashes to avoid clumps, and the gel formula is both water-resistant and packed with conditioning vitamin B5.

How to Use

Swipe on clean lashes to amp up length and separation before applying your favourite mascara. For a natural look, apply primer on its own.

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Product Reviews & Sample Feedback

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Most Helpful Customer Reviews

Fantastic!
Sampled

I loved this product, when it runs out I will definitely be buying it!

I've mainly been wearing it by itself instead of with mascara on top and it's brilliant!

5
Was this review helpful to you? Yes | No 3 of 3 found this review helpful. Was this review helpful to you? Yes | No
Love this!
Purchased

I'm a real mascara addict and have been trying to seek out the perfect mascara ever since my fav was discontinued.

I've yet to find my perfect mascara but this stuff works magic and really makes a massive difference.

My 'okay' mascara is seriously improved by using this primer first. Really impressed with the results!

5
Was this review helpful to you? Yes | No 4 of 4 found this review helpful. Was this review helpful to you? Yes | No
Disappointing
Sampled

I use a number of Benefit products, but won't be adding this to my collection. I'm perfectly happy with the mascara I use but tried this primer to see what difference it made, and it was for the worse. My lashes clumped into spidery strands; the primer failing to add thickness, length or definition. I had to wash it off before reapplying my mascara. Pretty dreadful.

1
Was this review helpful to you? Yes | No 6 of 6 found this review helpful. Was this review helpful to you? Yes | No
primer? brown mascara...
Sampled

It's ok... just like brown mascara really. Nothing too exciting!

3
Was this review helpful to you? Yes | No 4 of 5 found this review helpful. Was this review helpful to you? Yes | No
Not suitable for me
Sampled

My lashes are black. This was a brown tinted lash primer....seemed OK but pointless for me. I will regift.

1
Was this review helpful to you? Yes | No 3 of 5 found this review helpful. Was this review helpful to you? Yes | No